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Press Contact:
Pat Palmer
Marketplace Partners

For Immediate Release




Firm Launches Lead Generation to Provide Full Range of New Business Acquisition Services

Palatine, Illinois Marketplace Partners announced today that they are adding a Lead Generation Service to further strengthen their capability to help clients identify and capture new business.  The firm’s founder, Pat Palmer, says, “Our clients often need additional resources to help them with execution of the new business campaigns we develop.  Whether they lack the appropriately skilled resources to fully execute or have simply maxed out their current resources, we often see the need to lend a hand.  We are committed to continuously adding value to the ways in which we serve our clients, so providing robust lead generation is a natural extension to our line of services.”

Charlene Wein, Vice President of Business Development for the firm, is heading up the lead generation team.  Her extensive background in successfully selling IT and engineering services, as well as other business services, provides the proven experience required to most effectively understand and address the demands of high-quality lead generation.  She says, “We successfully piloted the new service with a client late last year.  That situation gave us the opportunity to complete and refine a service we have long considered introducing to our clients.  We are well prepared, enthusiastic about the new service and look forward to helping many of clients make their 2008 new business goals. ”

About Marketplace Partners

For more than a decade we have successfully served B2B Services organizations in the greater Chicago area. Our management consulting and marketing services are designed specifically for business owners and executive teams committed to accelerating the profitable growth of their business.  Leveraging our proprietary and on-going research with C-level buyers of services, we propel our clients into new services, new markets, more sales, better margins and timely results. We assist our clients in closing the gap between their business plan and the strategic marketing and practical performance required to effectively drive their organization to greater levels of growth and profitability.  Contact: 877.250.7524 or www.marketplace-partners.com